Libraly Journal

Libraly Journal ›› 2022, Vol. 41 ›› Issue (11): 61-69.

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Exploration of Reading Promotion in University LibrariesBased on the Cultural Scene Theory: A Case Study of thePlay “Original Intention by Xiangtan University Library

Ma Manjiang1, Sun Yingzi2, Dai Yanqing2(1 Library of Xiangtan University; 2 Public Administration School of Xiangtan University)   

  • Online:2022-11-15 Published:2022-11-25
  • About author:Ma Manjiang1, Sun Yingzi2, Dai Yanqing2(1 Library of Xiangtan University; 2 Public Administration School of Xiangtan University)

Abstract:

Drawing on cultural scene theory, we explore reading promotion in college libraries fromthree dimensions of authenticity, drama and legitimacy, as well as their sub-dimensions. Taking the scenebasedreading promotion activity of Xiangtan University Library, the play “Original Intention, as anexample, we conduct scene interpretation and scene measurement to elaborate the practice of readingpromotion. The overall performance is good, but we also notice slight deficiency in four sub-dimensionsof rationality, self-expression, good will, and fashion. We thus propose to discover quality promotioncontents from the dimension of authenticity, to construct inclusive cultural scenes from the dimensionof legality, and to guide immersive experiences from the dimension of drama, so as to enrich thescenario-based reading promotion practices by college libraries.