The Exploration and Practice of Reading Promotion by “Passport to Knowledge”: A Case Study of Shanghai Institute of Visual Art

Abstract

Abstract: In recent years, libraries have been attaching more importance to reading promotion activities, and reading promotion are taking continuously innovative forms. This paper provides an introduction to the activity “Passport to Knowledge” carried out in the library of Shanghai Institute of Visual Art (SIVA), with which a series of related reading activities can be integrated to make reading promotion more effective and fun. “Passport to Knowledge” gradually becomes a brand. It is hoped that sharing the practice will be helpful in exploring new forms of reading promotion.

Key words: Reading promotion, Multiple-dimensional reading, Passport to Knowledge, Reader activity

Fang Baojin, Cheng Bowen, Xu Wei. The Exploration and Practice of Reading Promotion by “Passport to Knowledge”: A Case Study of Shanghai Institute of Visual Art[J]. LIBRARY JOURNAL, 2015, 34(4): 70-73.

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The Exploration and Practice of Reading Promotion by “Passport to Knowledge”: A Case Study of Shanghai Institute of Visual Art

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