图书馆杂志

图书馆杂志 ›› 2025, Vol. 44 ›› Issue (411): 144-153.

• 廿稔深耕 典阅探微——阅读推广研究探赜 • 上一篇    下一篇

基于5W理论的高校图书馆红色文化阅读推广活动设计与实施效果评价

陈静 师晓青[山东大学(威海)图书馆]   

  • 出版日期:2025-08-15 发布日期:2025-08-11
  • 作者简介:

    陈 静 山东大学( 威海) 图书馆,馆员。研究方向:阅读推广、信息服务。作者贡献: 论文撰写与修改。E-mail: cjing4181@163. com 山东威海 264209

    师晓青 山东大学( 威海) 图书馆,副研究馆员。研究方向:阅读推广与文化育人。作者贡献: 框架设计、论文指导与修改。山东威海 264209

Design and Implementation Evaluation of Red Culture Reading Promotion Activities in University Libraries Based on the 5W Theory

Chen Jing, Shi Xiaoqing (Library of Shandong University, Weihai)   

  • Online:2025-08-15 Published:2025-08-11
  • About author:Chen Jing, Shi Xiaoqing (Library of Shandong University, Weihai)

摘要:

红色文化阅读推广是开展立德树人工作的重要实践形式之一。基于5W 理论,通过分层次组织“红色经典”共读、多角度开展“行走与阅读”活动和立体化打造“志愿宣讲小分队”等红色文化阅读推广活动,传承红色基因,培育大学生的爱国情怀和社会主义核心价值观。在活动设计实施、效果评估总结的基础上,提出有针对性的高质量开展红色文化阅读推广活动的意见建议。

关键词: 5W 理论&emsp, 高校图书馆&emsp, 红色文化&emsp, 阅读推广

Abstract:

The promotion of red culture reading is one of the important practical approaches to fostervirtue through education. Utilizing the 5W theory, we organize co-reading of “red classics” at variouslevels, extensively implement “walking and reading” activities, and establish a multi-faceted “volunteeradvocacy team” to advance the dissemination of red culture. These efforts aim to inherit the revolutionaryheritage while nurturing students‘ patriotic sentiments and adherence to socialist core values. Based onevaluation of activity design, implementation, and outcomes, we propose strategic recommendations forenhancing the quality of red culture reading promotion activities.