Libraly Journal

Libraly Journal ›› 2019, Vol. 38 ›› Issue (4): 47-50.

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Application and Thoughts on Booktrailer in Russian ReadingPromotion

Li Hongmei   

  • Online:2019-04-15 Published:2019-04-19

Abstract: This paper, combining the practices of Russian booktrailers, discusses the connotation,
characteristics of the booktralilers, its advantages and developing potentials. It also reviews the exploration
and practices of the domestic libraries using video to promote reading, puts forward some advice, and
analyses its shortcomings by comparing both models.

Key words:  Booktrailers, Reading promotion, Russian libraries, Video