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An Exploration on the Consumer Rating Analysis Method of Amazon Bookstore in USA

Zhang Jianliang   

  • Online:2016-02-15 Published:2016-02-25

Abstract:

Readers’ use efficiency is one of the most important parameters of books acquisition. There are not many research methods about readers’ needs of new English books. The paper attempts to analyze the readers’ behaviors on newly published books by using consumer rating analysis method of Amazon bookstore in USA. It also introduces the scope and usage of this method. It is hoped that the paper can provide a better reference for the future book selection.