Analysis of Organizing Model of “The Big Read” Program

Abstract

Abstract:

“ The Big Read” is a program of the National Endowment for the Arts, designed to revitalize the role of literature in American culture and to encourage citizens to read for pleasure and enlightenment. Through analysis of its organizing model, the paper will help us explore the specific process of reading
promotion activities and to provide reference for new reading promotion models.

Key words: The Big Read, Reading program, Reading promotion

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Wu Shuhong. Analysis of Organizing Model of “The Big Read” Program[J]. LIBRARY JOURNAL, 2014, 33(1): 74-77.

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https://www.libraryjournal.com.cn/EN/Y2014/V33/I1/74

References

[ 1 ] About The Big Read [EB/OL].[2013-01-02]. http://neabigread.org/about.php.

[ 2 ] The Big Read Becomes The Largest FederalLiterature Program Since The W.P.A. [EB/OL].[2013-02-12]. http://www.nea.gov/news/news07/bigreadCycle2.html.

[ 3 ] National Endowment for the Arts and Library ofCongress Host Washington Celebration of the BigRead[EB/OL]. [2013-02-12]. http://www.nea.gov/news/news06/BRloc.html.

[ 4 ] Press Releases [EB/OL]. [2013-02-12]. http://neabigread.org/pressreleases.php.

[ 5 ] National Endowment for the Arts Announces 2008Plans for the Big Read National Reading Program[EB/OL]. [2013-02-21]. http://www.arts.gov/news/news07/bigread2008.html.

[ 6 ] National Endowment for the Arts Announces Grantsto Four U.S. Organizations for The Big Read Egypt/U.S. [EB/OL].[2013-02-21]. http://www.nea.gov/news/news08/Egypt..html.

[ 7 ] 李协芳.美国成人阅读小说人口逆势成长. [EB/OL]. [2013-01-02]. http://hermes.hrc.ntu.edu.tw/showart.asp?LAN_ID=35.

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