跨越第二道数字鸿沟：老年人使用短视频平台的技术适配机理研究

摘要/Abstract

摘要： 近年来，老年人成为抖音等短视频平台的重要用户群体。但与此同时，许多老年人在使用短视频过程中也面临一系列挑战和担忧。本文结合示能性和技术适配理论，以抖音为研究平台，采用关键事件技术法对21名老年人进行半结构化访谈和现场观察，运用主题分析法开展数据分析，从技术使用的过程视角和内在心理需求出发探索老年人的短视频平台使用过程。研究发现，存在多因素在不同阶段影响老年个体对短视频平台的适配或不适配。不适配可分为初始排斥与互动阶段受限，适配则经历了采纳与心理需求满足两个阶段。在此基础上，构建了老年人使用短视频平台的技术适配机理模型。本文有助于丰富老年人的社交媒体使用研究，拓展示能性和技术适配理论的内涵与应用情境，并为短视频平台的适老化设计和老年人数字素养提升提供实践启示。

关键词: 老年人, 短视频平台, 感知示能性, 技术适配理论, 适老化

Abstract: Recently, older adults have become a significant user group on short video platforms such as Douyin. However, many older adults face challenges and concerns when using these platforms. Based on affordance theory and technology appropriation theory, this study takes Douyin as the research platform and employs the critical incident technique to conduct semi-structured interviews and field observations with 21 older adults. Thematic analysis is then used to analyze the data,exploring the process of older adults'use of short video platforms from both a process-oriented perspective and the perspective of intrinsic psychological needs. The findings reveal that multiple factors influence older adults' appropriation or non-appropriation to short video platforms at various stages. Non-appropriation can be classified into two types: initial resistance and constraints during the interaction stage, while appropriation follows a two-stage process: adoption and the fulfillment of psychological needs. Based on these findings, a technological appropriation mechanism model for older adults using short video platforms is developed. The study contributes to research on social media use among older adults, expands the application and scope of affordance and technology appropriation theories, and provides practical insights for designing age-friendly short video platforms and enhancing the digital literacy of older adults.

练靖雯, 李新月, 赵宇翔, 朱庆华. 跨越第二道数字鸿沟：老年人使用短视频平台的技术适配机理研究[J]. 图书馆杂志, 2026, 45(5): 107-119.

Lian Jingwen, Li Xinyue, Zhao Yuxiang, Zhu Qinghua. Bridging the Second Digital Divide： A Study on the Mechanism of Technological Appropriation in Older Adults' Use of Short Video Platforms[J]. Libraly Journal, 2026, 45(5): 107-119.

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