交互式数字叙事重塑文化遗产:理论溯源、生态建构与发展路向

摘要/Abstract

摘要： 交互式数字叙事正在深刻重塑文化遗产保护、传承与创新模式,但现有研究缺乏系统性的理论框架和全局性的发展视角。基于文献调研与分析,本文揭示了文化遗产交互式数字叙事的理论谱系与特征演进,构建了涵盖多维要素及其关联机制的生态系统图谱。研究发现,该领域呈现四大发展趋势:理论层面从技术决定论转向数字人文的辩证统一,技术层面从单一应用迈向智能融合,叙事层面从形式创新深化为文化内涵诠释,实践层面从单向展示发展为沉浸式体验与社会协同。立足对创新图景的深刻剖析,未来研究应以文化价值守护为核心,以技术赋能为引擎,通过跨学科协同与多元主体共创,构建可持续的文化叙事生态,推动文化遗产的创造性转化和创新性发展。

关键词: 文化遗产&emsp, 交互式数字叙事&emsp, 互动叙事&emsp, 数字人文

Abstract: Interactive digital narratives are profoundly reshaping the preservation inheritance andinnovation of cultural heritage. However existing research lacks a systematic theoretical framework and aholistic developmental perspective. Based on literature review and analysis this study reveals thetheoretical genealogy and evolutionary characteristics of interactive digital narratives in the context ofcultural heritage further constructing an ecological framework that encompasses multidimensionalelements and their interrelated mechanisms. The research demonstrates that this field is undergoing severaltransitions theoretically from technological determinism to the dialectical integration with digitalhumanities technologically from singular applications to intelligent integration narratively from formalinnovation to cultural interpretation and practically from unidirectional presentation to immersiveexperience and social collaboration. Based on a profound analysis of the innovation landscape the studyargues that future research should prioritize cultural value preservation as its core leverage technologicalempowerment as its driving force and foster sustainable cultural narrative ecosystems throughinterdisciplinary collaboration and multi-stakeholder co-creation thereby promoting the creativetransformation and innovative development of cultural heritage.

吴丹1, 2 　贺晓阳1 (1 武汉大学信息管理学院　2 武汉大学人机交互与用户行为研究中心). 交互式数字叙事重塑文化遗产:理论溯源、生态建构与发展路向[J]. 图书馆杂志, 2025, 44(413): 4-18.

Wu Dan1 2 He Xiaoyang1（1 School of Information Management Wuhan University 2 Center for Human-Computer Interaction and User Behavior Wuhan University）. Reimagining Cultural Heritage Through Interactive Digital Narratives:Theoretical Origins, Ecosystem Construction, and Development Trajectories[J]. Libraly Journal, 2025, 44(413): 4-18.

参考文献

[ 1 ] 夏翠娟. 多模态文化遗产资源的智慧化服务模式研究———从可获得到可循证和可体验[J]. 信息资源管理学报,2023, 13(5): 44 55.

[ 2 ] 周雯,刘柏亨. 互动叙事:适用于VR 叙事的多学科领域框架[ J]. 现代传播( 中国传媒大学学报),2022, 44(10): 95 105.

[ 3 ] 敦煌研究院. 全球首个超时空参与式博物馆“数字藏经洞” 今日正式上线[EB / OL]. (2023-04-18) [ 2024-12-12 ]. https / / www. dha. ac. cn /info / 1019 / 4721. htm.

[ 4 ] 国家文物局. 敦煌莫高窟第285 窟首次对外虚拟开放上新“ 寻境敦煌” VR 沉浸展[ EB / OL ].(2023-09-20) [2024-12-12]. http / / www. ncha.gov. cn / art / 2023 / 9 / 20 / art_722_184155. html.

[ 5 ] 余敏. 互动数字叙事参与文化遗产保护:内涵、系统要素和提升对策[J]. 图书情报知识,2024, 41(5): 65 75.

[ 6 ] Pletinckx D De Jaegher L Helsen T et al. Tellingthe Local Story An interactive cultural presentationsystem for community and regional settings C / /Proceedings of the 5th international conference onvirtual reality archaeology and intelligent culturalheritage VAST??04 . Goslar Germany EurographicsAssociation 2004 233 239.

[ 7 ] Kwiatek K Woolner M. Embedding interactivestorytelling within still and video panoramas forcultural heritage sites C . 15th InternationalConference on Virtual Systems and MultimediaVienna Austria 2009 197 202.

[ 8 ] 李宣,舒安琦. 交互叙事视角下智慧博物馆沉浸式体验设计研究[J]. 包装工程,2024, 45 (6):461 470.

[ 9 ] Alinam M Ciotoli L Torre I. WoTEdu amultimodal interactive storytelling system C / /Proceedings of the 14th PErvasive technologiesrelated to assistive environments conferencePETRA ??21 . New York NY USAAssociation for Computing Machinery 2021 119120.

[10] Chu J H Mazalek A. Embodied engagement withnarrative a design framework for presenting culturalheritage artifacts J . Multimodal Technologies andInteraction 2019 3 1 1 23.

[11] 樊振佳,李涵,杨丽娟. 数字人文众包项目的游戏化叙事研究:以河南越调为例[J]. 情报理论与实践,2024, 47(8): 107 119.

[12] 郑春晖,温云波,王祎. 虚实融合旅游空间的人地互动与想象建构———以故宫深圳数字体验展为例[J]. 旅游科学,2024, 38(1): 57 74.

[13] Diakoumakos J Theodoropoulos A Lepouras G.Species?? citadel??s timeline a virtual reality experiencein a peripheral archaeological museum C / /Proceedings of the 2nd international conference ofthe ACM greek SIGCHI chapter CHIGREECE ??23 .New York NY USA Association for ComputingMachinery 2023 1 9.

[14] 新华社. 中共中央办公厅国务院办公厅印发《关于在城乡建设中加强历史文化保护传承的意见》[EB/ OL]. (2021-09-30)[2024-12-12]. https / /www. gov. cn / gongbao / content / 2021 / content _5637 945. htm.

[15] Genette G. Narrative discourse an essay in method M .Ithaca NY Cornell University Press 1983 25 33.

[16] Laurel B. Computers as theatre M . 2nd ed.reading MA Addison-Wesley Professional 2013140 142.

[17] Ryan M. Possible Worlds Artificial intelligenceand narrative theory M . Bloomington IN IndianaUniversity Press 1992 265.

[18] Murray J H. Hamlet on the holodeck the future ofnarrative in cyberspace M . Cambridge MAMIT Press 1998 97 154.

[19] Montfort N. Twisty little passages an approach tointeractive fiction M . Cambridge MA MITPress 2003 177 179.

[20] Koenitz H. Understanding interactive digital narrativeimmersive expressions for a complex time M .London Routledge 2023 41 64.

[21] Koenitz H Barbara J Eladhari M P. Interactivedigital narrative IDN —new ways to representcomplexity and facilitate digitally empoweredcitizens J . New Review of Hypermedia andMultimedia 2022 28 3 / 4 76 96.

[22] 王晓光,赵珂. 文化遗产数字叙事信任模型:概念与框架[J]. 中国图书馆学报,2024, 50 (2): 3041.

[23] 铁钟,夏翠娟,沈洁. 城市影像资源的数字记忆重建———“上海之源·文化地标”互动数字叙事设计实践[ J]. 图书馆论坛, 2024, 44 ( 8 ): 102110.

[24] Landow G P. Hypertext 3. 0 critical theory andnew media in an era of globalization M .Baltimore Johns Hopkins University Press 200653 65.

[25] Brown J S Collins A Duguid P. Situated cognitionand the culture of learning J . EducationalResearcher 1989 18 1 32 42.

[26] Silver D A Clark T N. Scenescapes how qualities ofplace shape social life M . Chicago University ofChicago Press 2016 29 69.

[27] Kong C. A Viable and respectful design method ofpresenting intangible cultural heritage usinginteractive digital storytelling C / / With designreinventing design modes IASDR 2021 SingaporeSpringer 2022 3355 3362.

[ 28 ] Jenkins H. Fans Bloggers and GamersExploring Participatory Culture M . New YorkNYU Press 2006 134 173.

[29] Ferracani A Bertini M Pala P et al. Personalizedgenerative storytelling with AI-visual illustrationsfor the promotion of knowledge in cultural heritagetourism C / / Proceedings of the 6th workshop onthe analysis understanding and promotion ofheritage contents SUMAC ??24 . New York NYUSA Association for Computing Machinery2024 28 32.

[30] Brusilovsky P. Methods and techniques of adaptivehypermedia J . User Modeling and User-AdaptedInteraction 1996 6 2 87 129.

[31] Spierling U Kampa A. An extensible System andits design constraints for location-based seriousgames with augmented reality C / / Serious GamesJCSG 2017 . Cham Switzerland SpringerInternational Publishing 2017 60 72.

[32] Csikszentmihalyi M. Flow the psychology ofoptimal experience M . New York Harper &Row 1990 143 163.

[33] Short J Williams E Christie B. The social psychologyof telecommunications M . Hoboken NJ Wiley1976 175 188.

[34] 叶浩生. 有关具身认知思潮的理论心理学思考[J]. 心理学报,2011, 43(5): 589 598.

[35] Piaget J. The principles of genetic epistemology M .New York Basic Books 1972 80.

[36] Lave J Wenger E. Situated learning legitimateperipheral participation M . Cambridge UKCambridge University Press 1991 138.

[37] Assmann J. Cultural memory and early civilizationwriting remembrance and political imagination M .Cambridge UK Cambridge University Press 20111 15.

[38] Bruns A. Blogs Wikipedia second Life andbeyond from production to produsage J . TheElectronic Library 2009 27 2 350 352.

[39] Rouse R. Someone else??s story an Ethical approachto interactive narrative design for cultural heritageC / / Interactive Digital Storytelling ICIDS2019 . Cham Switzerland Springer InternationalPublishing 2019 47 60.

[40] Jenkins H. Convergence culture where old andnew media collide M . New York NYU Press2006 240 260.

[41] Mayer R E. Multimedia learning M . 2nd ed.Cambridge UK Cambridge University Press2009 263 281.

[42] 胡壮麟. 社会符号学研究中的多模态化[J]. 语言教学与研究,2007(1): 1 10.

[43] Xie Y Su M Nie X et al. Digital storytelling ofintangible cultural heritage a multimodal interactiveserious game for teaching folk dance C / /Culture and Computing HCII 2024 . ChamSwitzerland Springer International Publishing2024 325 335.

[44] Svensson P. Sorting out the digital humanities M / /A New Companion to Digital Humanities.Hoboken NJ Wiley 2015 476 492.

[45] Champion E. Critical gaming interactive historyand virtual heritage M . London Routledge2015 93 118.

[46] 铁钟,夏翠娟,黄薇,等. 事件驱动的数据可视化交互设计:基于“数据叙事” 的探索和实践[J].中国图书馆学报,2023, 49(4): 72 87.

[47] Chatman S. Story and discourse narrative structure infiction and film M . Ithaca NY CornellUniversity Press 1980 261 266.[48] Gibson J J. The ecological approach to visualperception M . New York Psychology Press2014 128 143.

[49] Ryan M. Avatars of story M . Minneapolis MNUniversity of Minnesota Press 2006 97 125.

[50] 联合国教科文组织. 保护世界文化和自然遗产公约[EB / OL]. [2025-02-27]. https / / www. un.org / zh / documents / treaty / whc.

[51] 联合国教科文组织. 保护非物质文化遗产公约[EB / OL]. [ 2025-02-27 ]. https / / unesdoc.unesco. org / ark / 48223 / pf0000132540_chi.

[52] Schell Games. Historymaker VR EB / OL . 2025-02-27 . https / / schellgames. com / portfolio /historymaker-vr.

[53] 故宫博物院. 故宫博物院携手苏州湾数字艺术馆,共启“‘纹’以载道———故宫沉浸式数字体验展”[EB/ OL]. (2025-01-07)[2025-02-27]. https / /www. dpm. org. cn / show / 368484. html.

[54] Salvador Dalí Museum. Dalí lives via ArtificialIntelligence EB / OL . 2025-02-27 . https / /thedali. org / exhibit / dali-lives / .

[55] Moore J F. The death of competition leadershipand strategy in the age of businessecosystems M . New York Harper Business1996 45 63.

[56] 丁华东,周子晴. 从固态到液态:档案记忆再生产形态的嬗变与思考[J]. 档案学通讯,2021 (6):13 21.

[57] Petousi D Katifori A Servi K et al. Interactivedigital storytelling in cultural heritage thetransformative role of agency C . 15th InternationalConference on Interactive Digital StorytellingICIDS 2022 Santa Cruz CA USA2022 48 67.

[58] Malouta A Chrysanthi A Kasapakis V. Herstoryan AR storytelling application presenting women??sheroic lives in public space C . 2022 InternationalConference on Interactive Media Smart Systemsand Emerging Technologies IMET LimassolCyprus 2022 1 4.

[59] 付雅明,普欣宇. 数字叙事理论下多模态档案资源开发模式探究———以“跟着档案观上海”数字人文平台为例[J]. 图书馆杂志,2025, 44(5): 97 109.

[60] Vrettakis E Katifori A Ioannidis Y. Digitalstorytelling and social interaction in culturalheritage-an approach for sites with reducedconnectivity C . 14th International Conference onInteractive Digital Storytelling ICIDS 2021Tallinn Estonia 2021 157 171.

[61] Santiago A D V Sampaio P N M Fernandes L RS. MOGRE-storytelling interactive creation of 3Dstories C . 2014 XVI Symposium on Virtual andAugmented Reality Piata Salvador Brazil 2014190 199.

[62] Kenderdine S. Embodiment entanglement andimmersion in digital cultural heritage M / / A NewCompanion to Digital Humanities. Hoboken NJWiley 2015 22 41.

[63] Green D Hargood C Charles F. Use of tools UXprinciples for interactive narrative authoring toolsJ . Journal on Computing and Cultural Heritage2021 14 3 1 25.

[64] 鲁雯,欧达,雅柔. 基于体感技术的凤凰蓝印花布互动游戏设计[J]. 包装工程,2022, 43(4): 182188.

[65] Selmanovic E Rizvic S Harvey C et al. Improvingaccessibility to intangible cultural heritagepreservation using virtual reality J . Journal onComputing and Cultural Heritage 2020 13 21 29.

[66] de Kleijn M Clevis K García González J et al.Art and archaeology in an interactive time-travelingonline and museum experience. A Case Study onthe Via Appia Antica J . Digital Applications inArchaeology and Cultural Heritage 202433 e00342.

[1]	王希羽1, 2 　王东波1, 2(1 南京农业大学信息管理学院　2 南京农业大学人文与社会计算研究中心). 基于大语言模型的跨语言典籍自动分词研究 [J]. 图书馆杂志, 2025, 44(413): 104-115.
[2]	张　旭1 　张　斌1, 2, 3(1 中国人民大学信息资源管理学院　2 中国人民大学图书馆　3 中国人民大学数字人文研究院). 中国数字人文学术共同体建设的现实困境与实践进路[J]. 图书馆杂志, 2025, 44(413): 93-103.
[3]	周　知　周　群(西北大学公共管理学院). 基于残差网络的碑帖年代识别方法研究[J]. 图书馆杂志, 2025, 44(412): 81-89.
[4]	武兆迪1, 2 　王　昊1, 2 　裘靖文1, 2(1　南京大学信息管理学院　2　江苏省数据工程与知识服务重点实验室). 基于半监督学习的历史古籍事件主题识别模型研究[J]. 图书馆杂志, 2025, 44(412): 67-80.
[5]	王丽华马小柯（上海大学文化遗产与信息管理学院）. 融汇人文·智驭未来:聚焦AGI 时代的数字人文研究——CDH2024"数字人文百家争鸣与学科交叉融合"研讨会综述[J]. 图书馆杂志, 2025, 44(409): 110-117.
[6]	付雅明普欣宇（上海大学文化遗产与信息管理学院）. 数字叙事理论下多模态档案资源开发模式探究——以"跟着档案观上海"数字人文平台为例[J]. 图书馆杂志, 2025, 44(409): 97-109.
[7]	薛霏1 王静静2 叶鹰3, 4（1 浙江大学图书馆 2 山东大学新闻传播学院 3 复旦大学国家智能评价与治理实验基地 4 南京大学江苏省国际联合信息学实验室）. DeepSeek 推动下生成式AI走势及其图书馆应用前景探析[J]. 图书馆杂志, 2025, 44(409): 43-50.
[8]	付靖宜1 秦翠玉1 王晓光1, 2 （1 武汉大学信息管理学院 2 武汉大学文化遗产智能计算实验室）. 基于FAIR原则的数字人文开放数据平台应用现状调研与分析[J]. 图书馆杂志, 2025, 44(408): 84-97.
[9]	代林序周文泓（中国人民大学信息资源管理学院）. 面向数字人文研究的网络档案资源服务：实践进展与优化方向[J]. 图书馆杂志, 2025, 44(406): 96-107.
[10]	崔金英颜佳（上海图书馆）. 基于深度学习模型的命名实体识别对比研究——以民国电影类期刊为例[J]. 图书馆杂志, 2025, 44(405): 108-119.
[11]	仇开域夏翠娟（上海图书馆）. 数字人文服务中的跨媒介叙事研究与实践[J]. 图书馆杂志, 2024, 43(401): 11-23.
[12]	刘周颖赵宇翔张妍张轩慧朱庆华（南京林业大学人文社会科学学院南京大学信息管理学院南京大学数据管理创新研究中心）. 数字人文类开放数据竞赛的公众参与行为影响因素研究[J]. 图书馆杂志, 2024, 43(400): 123-135.
[13]	朱武信夏翠娟吴建伟（上海图书馆）. 面向全流程管理的专家协同知识生产系统设计与实现——以家谱联合编目系统为例[J]. 图书馆杂志, 2024, 43(400): 4-12.
[14]	赵小萱陈刚黄紫荆（南京大学地理与海洋科学学院江苏省地理信息技术重点实验室自然资源部国土卫星遥感应用重点实验室）. 基于条件随机场挖掘文本史料中事件信息的方法与实证研究——以《拉贝日记》数字人文研究为例[J]. 图书馆杂志, 2024, 43(395): 101-108.
[15]	王丽华王义菊（上海大学文化遗产与信息管理学院）. 科学合作视角下的数字人文学科交叉测度——基于ADHO年会的研究[J]. 图书馆杂志, 2024, 43(394): 84-95.