高校图书馆阅读推广与大学生阅读需求契合度
研究——基于胶东半岛八所高校的问卷调查

图书馆杂志 ›› 2020, Vol. 39 ›› Issue (12): 61-65.

高校图书馆阅读推广与大学生阅读需求契合度研究——基于胶东半岛八所高校的问卷调查

师晓青

出版日期:2020-12-30 发布日期:2020-12-30
作者简介:师晓青女，山东大学威海校区图书馆，副研究馆员，工程硕士。研究方向：读者服务和阅读推广。 E-mail：shixiaoqing99@126.com 山东威海 264200

Research on the Level of Fit between Reading Promotion Efforts and Students’ Needs in University Libraries: Based on the Survey from Eight Universities in Jiaodong Peninsula

Shi Xiaoqing

Online:2020-12-30 Published:2020-12-30

摘要/Abstract

摘要： 以大学生阅读需求为基础，创新阅读推广活动，是促进校园阅读文化的有效途径。本文引入契合理论，通过调查大学生个性化阅读需求和参与阅读推广活动情况，发现大学生个性化阅读需求与图书馆阅读推广之间还存在契合度改善的空间。据此，本文根据阅读个性化特征和阅读推广活动的本质，提出六个方面的改进措施。

Abstract: Based on the reading needs of college students, it is an effective way to promote campus reading culture to innovate reading promotion activities.This paper introduces the induced-fit theory, investigates college students’ personalized reading needs and their participation in reading promotion activities, and reveals the potential of elevated level of fit between college students’ personalized reading needs and library’s reading promotion. According to the characteristics of reading personalization and the nature of reading promotion activities, this paper puts forward six improvement measures.

师晓青. 高校图书馆阅读推广与大学生阅读需求契合度研究——基于胶东半岛八所高校的问卷调查[J]. 图书馆杂志, 2020, 39(12): 61-65.

Shi Xiaoqing. Research on the Level of Fit between Reading Promotion Efforts and Students’ Needs in University Libraries: Based on the Survey from Eight Universities in Jiaodong Peninsula[J]. Libraly Journal, 2020, 39(12): 61-65.